BROOKS CASCADIA'S?" Well, it's because I am supporting RUN FOR SOMETHING BETTER. This non-profit funds free fitness programs in schools in order to help kids stay healthy and fit and not become OBESE. They also allow you to choose which city you would like your donation to go to. If you DONATE $10 or more you'll get some sweet orange laces too! These laces are extra sweet because they bring good luck and they go with any color shoes you have. Look at the pic above... who would have though that bright orange and red look great together!? These laces also rock because you get lots of HIGH FIVES when you go out for a run. I just ordered another pair to put on my street shoes, the ASIC GEL-NIMBUS. Happy Trails... and Happy Birthday to me!